Hotel Posada del Angel

Tech Studio partnered with Hotel Posada del Ángel to relaunch its brand and rebuild public trust post-COVID. We developed the digital strategy, provided marketing consulting, and created content that captured the charm of this beautiful colonial hotel located in Valle de Ángeles, Honduras, helping guests reconnect with the safety and joy of enjoying open-air spaces.

Over a two-year period, we were proud to be part of the revitalization needed to get the hotel back on track.

Results achieved:
Implemented a day-visit system where, for L150, guests could exclusively enjoy the hotel’s facilities without an overnight stay, resulting in a 90% increase in visits within the first year.

Designed special promotions for companies seeking lodging, meals, and spaces for off-site training, securing 12 recurring corporate clients.

Increased online visibility with consistent social media campaigns, achieving a 75% growth in followers and an 80% boost in engagement rates.

Improved brand positioning by aligning visuals and messaging with the hotel’s colonial charm and cultural appeal, increasing brand recall by 40% in local surveys.

Boosted direct bookings by 50% through targeted promotions and digital ads, reducing reliance on third-party booking platforms.

Strengthened local partnerships with tourism operators and artisans to create unique guest experiences.

Secured positive media coverage, including features on two major national TV channels, along with live event broadcasts during Holy Week.

Increased repeat guest visits by 35% through loyalty-focused campaigns and personalized follow-ups.